Actor Hira Mani has stepped into the world of fashion with the launch of her clothing brand, Hira Mani Couture.
Announcing the news on Instagram, Mani said she is “sooo excited” to begin this new chapter, introducing her debut collection, Afsaanay, which she described as “coming soon.”
The label positions itself as more than just clothing. According to its social media pages, Hira Mani Couture aims to celebrate womanhood, individuality, and the art of dressing up.
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With the tagline “handmade luxury tailored for you,” the brand plans to combine traditional craftsmanship with contemporary designs, creating outfits that are both elegant and wearable.
Mani joins a growing list of Pakistani celebrities who are turning to entrepreneurship in fashion and lifestyle.
From Mahira Khan’s M by Mahira to Syra Yousuf’s Studio by Syra and Fahad Mustafa’s Nine Figures, celebrity-driven brands have become a way for stars to connect with fans beyond television screens.