As families across Pakistan begin preparing for Ramadan, a month rooted in reflection, generosity, and togetherness, Daraz Pakistan has announced the launch of its Grand Ramadan Bazaar, a nationwide shopping campaign designed to help customers get ready for the month with greater convenience and affordability. Running from 1 February (8:00 PM onwards) to 2 March, the campaign brings together significant savings across everyday essentials and household needs so customers can spend less time worrying about errands and more time focusing on what Ramadan truly represents.
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Through the Grand Ramadan Bazaar, customers will be able to access vouchers up to PKR 12,000 off, Free Delivery, and Flash Sale up to 80% off, along with a wide selection of Ramadan-relevant products across groceries and pantry staples, kitchen and home appliances, personal care, home and living, and other daily essentials. The campaign will feature offers across a strong lineup of participating brands, including Nestle, Olper’s, Reckitt, Haier, Abbott, Samsung, Zero Healthcare, Jenpharm, J., Meclay, Lipton, Levi’s, Ezviz Pakistan, Scents N Stories, and TCL, helping customers find trusted products for Suhoor, Iftar, Eid preparation, and the month’s day-to-day needs. There will also be dedicated brand days for Pakistanis to buy their favourite products at special discounts.
“Ramadan is a deeply personal time for families across Pakistan. It is a month where small routines become more meaningful, where we gather more often around the table, and where giving takes on a special significance,” stated a Daraz Pakistan spokesperson “With the Grand Ramadan Bazaar, our aim is to make preparation easier and more affordable by bringing genuine savings on essentials, while ensuring a reliable shopping experience that customers can count on throughout the month. Just as importantly, Ramadan is a vital season for many of our local sellers and small businesses, and we want to help them benefit from the increased demand by connecting them with customers across the country. This year, we are also placing special emphasis on our refreshed Daraz Choice channel as the Everyday Low Price offering, because customers should not have to wait for a campaign day to access reliable value on the items they buy most often.”
Daraz Pakistan noted that the campaign also shines a spotlight on the Daraz Choice channel, now refreshed with Everyday Low Price, ensuring that daily essentials remain consistently affordable all year round. Designed for frequently purchased items across categories such as Health & Beauty and Groceries, EDLP removes the need to wait for major sales by offering reliable value alongside fast 1 to 3 days delivery. Customers can also enjoy Buy 3 for Free Shipping offers and receive free gifts on purchases of four or more items, making it easier to stock up on essentials with added value.
To make the shopping experience more engaging throughout the month, Daraz Pakistan said customers will also be able to access a mix of interactive and time-specific campaign mechanics, including Brand Rush Hour, Shop & Win, Coins Treasure Chest, Bachat Bazaar, Mega Deals, alongside Hot Deals, Flash Sale offers, and a range of vouchers, giving customers multiple ways to maximise savings based on their needs and shopping habits.
Customers will be able to shop through the Daraz app and at www.daraz.pk, with campaign highlights and flash sales updated regularly during the campaign period. Daraz Pakistan will also work closely with its payment ecosystem to enable smoother checkouts and value-added payment offers with banking partners, including Al Baraka, Allied Bank, HBL, Soneri Bank, and MCB, with partner offers providing savings of up to 40% off*.