If there’s one thing the past year has made clear, it’s that Pakistan’s music scene is no longer predictable. Gone are the days when a handful of mainstream artists dictated the charts.
Today, independent musicians, experimental genres, and even posthumous releases are taking center stage. Late 2024 and early 2025...
In an industry where most food brands rely on polished advertisements and influencer endorsements, Crumble Pakistan has taken a radically different approach.
It doesn’t just sell cookies, it sells a personality. Founded by Agha Abdullah, a student at Ghulam Ishaq Khan Institute (GIKI), Crumble has built a name for itself...
